Offline Agency is just another term for Digital Marketing Agency or what some of us IMer’s refer to as Offline Marketing.
Typically when we refer to the term “Offline” we’re talking about local businesses who need digital marketing.
If you decide to venture into this line of business the key to success really comes down to two primary things.
First focus on just one service and do it extremely well instead of offering all kinds of services.
Second you must keep your sales funnel full of prospective clients.
Never settle. Never be content. Always be hustlin’!
If you do both of these you will most likely be able to build a sustainable and scaleable income.
One of the benefits to specializing in just one primary service is that once you dial in exactly the steps or process you do to achieve the desired results you can easily train others to do the tasks.
Thus your business becomes repeatable and scalable.
A great service to offer is Facebook ad management, but more specifically re-targeting ads.
For one they’re super easy to setup and secondly they convert extremely well so you’re client will get results.
And the more results your client gets, the happier they are to keep paying you to provide the service.
But how do you get enough clients to ensure you’re not struggling to make ends meet?
I highly suggest reading my blog post, “How to Get People Looking For Your Services Directly Into Your Inbox”.
The Cliff Notes version of that article is the use of a website called IFTTT.com and Craigslist.org.
And by no means is that the be all or end all of getting clients.
No sir (or madam)!
However it’s a great way to get started.
Do you see how simple it can be to start your own Offline Agency?
I’ve given you two very simple ideas now it’s up to you to take action and get started.
Please leave a comment below and let me know how this works out for you.