If you’ve tried to use YouTube in the past then you know that just posting videos on YouTube doesn’t usually result in getting a ton of views/likes or generate subscribers to your channel.
But I’m here to tell you that’s all about to change.
There’s really only four factors that will get your videos viewed and in turn help you gain subscribers to your YouTube channel.
First you must either copy an idea from another viral video or create a video around a hot or trending topic.
Now when I say “copy” I don’t mean to make an exact duplicate of their video or even steal their video.
What I mean is that you use the idea behind their video as inspiration to create your own unique spin on the topic.
The other option is to pay close attention to trending topics and then quickly create your videos around them.
Because when something is trending everybody is searching for results pertaining to that particular hot topic, thus exposing your videos and channel to the masses.
Secondly you must create controversial titles for your videos.
You must capture your audiences attention and almost nothing works better than a headline/title that peaks people’s interest.
Some will go as far as using clickbait tactics to draw in viewers.
Third you must use custom thumbnails for your videos.
The formula here is to use some text in a very large font over half of the thumbnail. Usually using white text on a black background works best to convey to the audience what your video is all about.
The other half of your thumbnail should be an image of yourself or of the topic itself.
Typically the more outlandish/outrageous the image is the higher the CTR (click-thru rate) will be.
The higher the CTR, the more your videos will show up at the top of the YouTube search results, the more views you get, the more it shows up in the search results…Eventually going viral!
Last, but certainly not least it’s been proven that your videos will get even better search results if people consistently watch at least 8 minutes of your video before tuning out.
So in order to achieve this you must provide what I like to call “valuetainment”. Yep I just invented that term (I think?).
What exactly is “valuetainment”?
It’s the combination of providing value while at the same time being entertaining. Not exactly rocket science I know…
But it’s vitally important that you hook your audience in and grab them by the… so that they stick around and watch your video for at least 8 minutes.
Implement these four factors the next time you are wanting to post a video to YouTube and I can almost guarantee you will see instant results.
How will you “valuetain” your audience on YouTube? 🙂