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How To Make Successful YouTube Fan Channels

It’s true, YouTube fan channels exist and they do so because they can be highly successful with millions of subscribers and views.

This is definitely not a new concept by any means, but you may have never even realized that you can do something like this.

You can do this in almost any niche too!  It’s totally scaleable…

So what are these YouTube fan channels and how do they work?

Simple really…

You take small video clips of your favorite subject that you want to build a YouTube fan channel around and compile them into a video with a run length of about 10 minutes.

Then use software like Viddyoze to create a cool intro and outro as well as some sort of transition segment and put them all together in your favorite video editing software (I use Windows Movie Maker).

After you’ve created your video, next you’ll want to create a great thumbnail that will get people’s attention and get them to click on your video.

But don’t forget your video title, it’s important as well…

When you have all of that figured out you’re now ready to upload your video to your channel.

Be sure to include all relevant tags related to your video, channel, and niche.

In your description you’ll want to give credit where credit is due.  That means if you’re borrowing small video clips from different channels/users then you’ll want to credit them in your description for that particular video.

All of this falls under YouTube’s fair use policy.  So although this seems like it would be violating copyright laws, it’s actually not as long as your taking small segments and creating your own videos from them.

One of the best ways to ensure success is to publish a new video on a regular basis, whether you’re putting out a new video once per week or once per day either way just be consistent so your viewers/subscribers can count on your channel to publish new content on time.

You’ll see your channel grow substantially faster if you post as much as you can, so once per day is the preferred schedule.

If you have a brand new channel with zero subscribers/views then you’ll want to do some research in your niche and emulate what others are doing.

Don’t reinvent the wheel, see what’s trending and what’s had a lot of views and then try to replicate it.  Just don’t copy it verbatim!

This way you’re piggy backing off of other successful videos/channels and ultimately gives you the best chance at success as well.

YouTube fan channels work extremely well for the gaming niche, but can also work for sports, poker, and even for celebrities.

BTW, you can create as many YouTube channels as you’d like through one Gmail account by simply going to https://www.youtube.com/channel_switcher.

In the comments section below, let me know if you decide to give this a try and how it’s working out for you.

 

How YouTube Advertising Is The New Facebook Ads

If you’ve been doing any Facebook advertising over the past few years, then you know just how ineffective some types of advertising on Facebook have become for one reason or another.

I like to believe as Facebook has changed their algorithms and with the introduction of more and more advertisers which have taken to using the Facebook ads platform the costs have done up significantly while the reach has gone down drastically.

Remember in 2014 when you could put up a simple CTW (click to website) ad and it would just make sales for just about any t-shirt design you put an ad up for?

Unfortunately that’s a thing of the past and hose days are long gone…

However, now there’s a new untapped advertising platform that has an abundance of inventory which makes it nearly impossible for saturation.

Yep, we’re talking about YouTube video ads.

YouTube ads when done correctly can get video views for as low as $0.01 – $0.05 each!

Plus YouTube advertising is offering a free $100 for new advertising accounts when you spend $25.  So essentially you’re getting $125 in ad spend for just $25.

To get the most bang for your buck you’ll want to pick out videos in your niche that get a lot of views and then place your “in-stream” video ads in front of those videos only.

If you want to achieve even better results then you’ll want to create some re-targeting audiences in YouTube/Google AdWords for your channel and specific videos on your channel.

Just go to your Google AdWords account and click on Shared Library and then on Audiences.

From there click on “+ Re-marketing List” and then select YouTube Users.

Once you get to the New video re-marketing list screen select your desired list type, and a list name, put the max of 540 days for new channels and videos.  Use 5 days for channels with lots of subscribers and for videos with lots of views.

Then when you have these re-marketing lists created you can now put your video ad in front of anyone who viewed any video on your channel and it will convert insanely well because they’re already familiar with your videos and your channel.

Please leave me a comment below and let me know if you’re currently using YouTube ads and what kind of success you’re having.

 

Case Study: How I Generated Over 12,000 Video Views In Less Than 12 Hours Without Any Audience or Subscribers

Last week I wrote a blog post about how to get your YouTube videos to go viral.

One of the ways to “go viral” is to capitalize on trending topics.

Last night during the Dallas Mavericks and Phoenix Suns game, Isaiah Canaan had a horrific/gruesome ankle injury and of course the broadcast on ESPN would NOT show any replay of the injury so I knew that if I were to put up a video on YouTube about it that it would get views.

But…

There’s a couple key components that I implemented that others have not and although my video does NOT have the most video views it is ranking extremely well for several keywords because of the techniques I implemented from last week’s blog post.

The first thing I did was make sure my title had most of the keywords that people would be searching for.

The second thing I did was to add all the tags I could with those same long tail keywords that I thought people would be searching for.

And finally the last thing I did was added a thumbnail that shows the injury up close and added the big bold words over the image to ensure I get your attention.

Now you’ll find some other videos got way more video views than I received, however they’re bigger channels with thousands, if not hundreds of thousands of subscribers so naturally when they post a new video they get a lot of organic views.

My channel at the time of this writing only has 12 subscribers (6 subscribers before I posted the video) so 100% of my views came from showing up in the YouTube search results.

My video is currently ranking 8th when you simply enter “isaiah canaan.”

Here’s a complete list of keywords and my current rankings for each keyword:

isaiah canaan – 8th
isaiah canaan ankle – 3rd
isaiah canaan injury – 5th
isaiah canaan leg injury – 3rd
isaiah canaan leg – 5th
isaiah canaan ankle fracture – 4th
isaiah canaan leg fracture – 5th
isaiah canaan horrific ankle injury – 2nd
isaiah canaan horrific ankle leg injury – 2nd
isaiah canaan broken ankle – 9th
isaiah canaan broken leg – 12th
isaiah canaan horrific broken leg – 3rd
isaiah canaan horrific broken ankle – 3rd
isaiah canaan horrific fracture – 2nd
isaiah canaan horrific ankle fracture – 2nd
isaiah canaan horrific leg fracture – 2nd
isaiah canaan horrific ankle leg fracture – 2nd
isaiah canaan fracture – 4th
isaiah canaan gruesome injury – 2nd
isaiah canaan gruesome ankle injury – 2nd
isaiah canaan gruesome ankle leg injury – 1st
isaiah canaan gruesome fracture – 1st
isaiah canaan gruesome ankle fracture – 2nd
isaiah canaan gruesome leg fracture – 2nd

As you can see my video is currently ranking extremely well which is why I am receiving the amount of views that I am.

In fact every time my video moves up or down in the rankings I see a significant boost to the total amount of views in very short period of time.  Likewise when my video fell in the rankings last night I would not receive hardly any views.  Pretty obvious, right?!

Anyone can do this if you are following along with trending topics/news and can be one of the first to “break the news” so to speak.

Hopefully my case study as given you some additional insight into how to get your YouTube videos ranking and viewed to go viral.