Do you often wish you had a sales funnel in place for your consultancy business?
If you do, that’s great you’re already ahead of the curve!
But sadly most do not…
It should go without saying that you will have more leads and prospective clients if you have a proven sales funnel or sales funnels in place.
They don’t need to be anything fancy, they just need to present some sort of value to the the prospective client while positioning you as an expert or your business as the go to service provider to get the job done.
Granted sometimes it’s difficult to find the time to create such funnels and/or even know what to present and how to present it.
Let me fill you in on a little secret, that’s why most Consultants don’t have sales funnels in the first place.
Another road block is if you’re offering several different services it can become quite tedious to have a sales funnel in place for every single service you offer because you never know what one business may be looking for over another.
There’s definitely something to be said for focusing on offering one service only, but there’s also something to be said for being versatile and offering many different services.
Personally I tend to lean towards offering a variety of services because then I can typically justify charging more per client.
I realize that’s not always the case and sometimes if you position yourself correctly as THE go to guy/gal for a particular service then you can charge a premium as well.
Either way it still means you need either one or multiple sales funnels to build up your business.
My good friend, Drew Laughlin, has just what the doctor ordered…done-for-you Consultant Funnels!
Here’s a list of all 10 Consultant Funnels:
- Website Security Secrets
- Google Listing Secrets
- Single Property Website Secrets
- Local Video Agency Secrets
- Press Release Marketing Secrets
- List Building Secrets
- Follow-Up Funnel Secrets
- Marketing Consultant Lead-Gen Pack
- LinkedIn Consultant Content Pack
- Video Spokesperson Consultant Content Pack
Each of these consist of a lead gen site, videos, reports, checklists, and more.
If you need more digital assets, he’s got you covered there as well.
Optionally you can also pick up the marketing kit which includes the following: autoresponder messages, infographics, postcards, direct mail letters, banner ads, social media post images, pre-written Facebook ads, etc.
To take things a step further he’s also offering what’s called, “Credibility Books”, which essentially are print book templates and consist of the top 25 questions a prospective client would have when it comes to getting their sites ranked high in the search engines and they are designed in a way that the client will realize they don’t want to do it themselves! Absolutely genius!
The real value comes in selling the vision of a consultant handing a client or prospect an actual print book with YOUR NAME on it! This is literally the easiest and fastest way to gain instant authority and be viewed as the go-to-expert.
You can read my complete review of Drew’s Consultant Funnel Firesale here.
In the comments below please let me know how you’re currently generating new leads for your consultancy business and what tools you’re currently using.