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How to Get Your YouTube Videos Tons of Views and Your Channel Subscribers

If you’ve tried to use YouTube in the past then you know that just posting videos on YouTube doesn’t usually result in getting a ton of views/likes or generate subscribers to your channel.

But I’m here to tell you that’s all about to change.

There’s really only four factors that will get your videos viewed and in turn help you gain subscribers to your YouTube channel.

First you must either copy an idea from another viral video or create a video around a hot or trending topic.

Now when I say “copy” I don’t mean to make an exact duplicate of their video or even steal their video.

What I mean is that you use the idea behind their video as inspiration to create your own unique spin on the topic.

The other option is to pay close attention to trending topics and then quickly create your videos around them.

Because when something is trending everybody is searching for results pertaining to that particular hot topic, thus exposing your videos and channel to the masses.

Secondly you must create controversial titles for your videos.

You must capture your audiences attention and almost nothing works better than a headline/title that peaks people’s interest.

Some will go as far as using clickbait tactics to draw in viewers.

Third you must use custom thumbnails for your videos.

The formula here is to use some text in a very large font over half of the thumbnail.  Usually using white text on a black background works best to convey to the audience what your video is all about.

The other half of your thumbnail should be an image of yourself or of the topic itself.

Typically the more outlandish/outrageous the image is the higher the CTR (click-thru rate) will be.

The higher the CTR, the more your videos will show up at the top of the YouTube search results, the more views you get, the more it shows up in the search results…Eventually going viral!

Last, but certainly not least it’s been proven that your videos will get even better search results if people consistently watch at least 8 minutes of your video before tuning out.

So in order to achieve this you must provide what I like to call “valuetainment”.  Yep I just invented that term (I think?).

What exactly is “valuetainment”?

It’s the combination of providing value while at the same time being entertaining.  Not exactly rocket science I know…

But it’s vitally important that you hook your audience in and grab them by the… so that they stick around and watch your video for at least 8 minutes.

Implement these four factors the next time you are wanting to post a video to YouTube and I can almost guarantee you will see instant results.

How will you “valuetain” your audience on YouTube? 🙂

 

How to Grow Facebook Fan Pages to Millions of Likes

No matter what niche you’re in or what type of business you run this blog post about how to grow Facebook fan pages applies to you.

Whether you already have an established Facebook fan page or are just getting started you’ll want to learn what I’m about to share with you.

If you’re new to social media marketing you’ll want to first setup your Facebook fan page and grow it as large as you can.

From my experience it’s easiest to build your following on Facebook first simply because it’s the largest and they offer a way for you to quickly gather likes/follows through very cheap “like ads”.

In fact you can always get likes to your pages for a single penny per like or less!

I’ve personally seen likes for as little as $0.001, although it’s rare and becoming increasingly more expensive as more and more advertisers continue to be entered into the mix.

As of this writing, I can consistently get likes for $0.01 each no matter what my Facebook fan page is about or even what images or copy I use in my ads.

The trick to getting the cheapest likes possible is to target worldwide without any interests and without changing any of the demographics (i.e. age, gender, etc.).  However I do tend to ensure that everyone who likes one of my pages can speak/read English.

Now while these are usually folks from tier 2 and tier 3 countries (tier 1 countries consist of United States, Canada, United Kingdom, Australia, and New Zealand) these are real people and not fake likes or bots.

If you want to get your likes to even less than $0.01 each you will have to exclude the United States for sure and possibly the other four tier 1 countries mentioned above.

Now you might be asking yourself, “Why would I want all of these likes/follows from tier 2 and 3 countries?”

The answer is social proof!

It’s natural for people to typically will follow what others do.  So if you have a lot of likes/followers on your Facebook fan pages then when your page gets exposed to tier 1 traffic at some point they’re much more likely to click the “like” button than if your Facebook fan page has only a few likes/followers.

It’s a common case of “FOMO”, or fear of missing out.

I’m sure if you think about it for a second you’ve done it yourself.  I know I have…

Plus you must also realize that just because the majority of your likes/followers are from tier 2 and 3 countries does not mean that they’re worthless or don’t share an interest to your Facebook fan page.  They can be just as valuable as someone from the tier 1 countries.

Since you can get all of these likes/followers for so cheap you may be tempted to spend a lot of money in a short period of time…

However I recommend you only spend $1 per day per Facebook fan page at least in the beginning and here’s why.

When you spend less you gain less likes/followers per day and it looks more natural and realistic.

Once my pages get to 10,000 likes/followers I like to bump my daily budget up to $2 per day.   But it’s completely optional and not necessary by any means.

Below are the guidelines I usually stick to:

0 – 9,999 (likes/followers) = $1/day

10,000 – 19,999 (likes/followers) = $2/day

20,000 – 49,999 (likes/followers) = $3/day

50,000 – 99,999 (likes/followers) = $4/day

100,000+ (likes/followers) = $5/day

By the way, you don’t usually have to pay for likes/followers forever.  There’s usually a tipping point to your pages depending on niche and content being posted, that your pages will grow organically simply by the fact that your audience will like/share your content.

The absolute best way to get your pages to grow organically is by being active and engaging with your audience when they like, comment, and share.

This is a lot of work for one page, let alone multiple pages.

That’s where my new business, Reach Fanatics, comes in…

We can handle everything mentioned about about your Facebook fan page for one low monthly fee.

If you have any questions on how to grow Facebook fan pages please don’t hesitate to ask and post your question(s)/comment(s) below.

 

What is Native Advertising and How is it Different from Traditional Ads?

We will define what native advertising is in second…

But first…

Let’s define what native advertising is NOT…

It’s not ad banners, pop-up ads, social ads, etc. which present a clear offer.

But rather it’s form and function matches that of the platform it’s being presented on.

It’s still created with the intent to be an advertisement with the goal of presenting an offer, however it’s more subtle and is less direct.

Disguised if you will…

By the way there’s absolutely nothing wrong with a direct ad which contains a clear offer.

However most people prefer to not be bombarded with in your face ads.

Actually there is, it’s the fact that the click through rates are not very good and have been on the decline since 2008…

So there’s a clear benefit to using native ads because they usually will deliver some sort of value before selling you something.

Native ads just don’t get ignored like traditional ads because they don’t look like ads.

They provide content that everyone is seeking out, stuff that informs, inspires, and entertains.

Basically native ads are a hybrid of traditional ads and content marketing mashed up.

There’s services like Outbrain and Taboola that specialize in delivering native ads on large sites like CNN, NBC News, etc.

However you can get started on your own by utilizing social media networks like Facebook, Twitter, LinkedIn, Pinterest, and YouTube.

The trick is to make your ad look like it’s simply sharing some good content of value which is what we all expect to see in our social accounts.

25% of consumers are more likely to view a native ad and 18% of consumers will convert better from a native ad than from a traditional ad.

So I think it’s pretty clear how much of an advantage you gain from running native ads over traditional ads which present a clear offer.

How are you using native advertising in your business?

 

Social Media Growth Hacks – How to Grow Your Audiences on Autopilot

Social media growth hacks when implemented can grow your audiences on autopilot.

But before we get into that, the question remains…

Why social media?

Social media is a fundamental part of a successful online marketing campaign.  Social media produces almost twice the marketing results than telemarketing, direct mail or search engine marketing.

Brands or Businesses experience a lack of marketing results from social media for two main reasons:

A) They don’t know how to use social media effectively to drive website traffic and get leads
B) There is not enough time to effectively manage the social media properties

As of 2017’s fourth quarter, Facebook had a whopping 1.94 billion monthly active users.  As a business owner, you need to be taking full advantage of this wildly popular social network.

Instagram is growing 5x faster than any other social network in the U.S.  With well over 800 million monthly active users it currently ranks second only to it’s big brother, Facebook.

Instagram’s engagement with brands is 10 times higher than Facebook, 54 times higher than Pinterest and 84 times higher than Twitter.

As one of the most popular social networks, Twitter has become a great place for businesses to connect with current and prospective customers.  Averaging just over 330 million monthly active users, Twitter is no slouch.  With 74% of users more likely to buy from a brand they follow on Twitter, there’s no better time to get started!

Encouraging more purchases than any other social platform, Pinterest is essentially an online bulletin board where users curate or “pin” eye-catching images of food, clothes, and so much more.  Pins drive more revenue to ecommerce stores than any other social share.  As of 2017’s third quarter, Pinterest has eclipsed 200 million monthly active users.  Is your business on Pinterest yet?

Now that we have gone over a few facts about the four major social media networks…

Why Grow?

Two words: SOCIAL PROOF!

Social proof is like being in the cool club.  Everyone wants to get into the cool club.

People see a social media account with a few hundred likes and followers and they don’t think anything of it.  But if they see a social media account with several thousand likes and followers or more then they automatically think to themselves, “I should like and follow this too since all these other people like it.”  It’s a classic case of FOMO (fear of missing out).

So a couple hundred likes and followers isn’t cool.  You know what’s cool?  10,000+ likes and followers. 🙂

Let’s look at some staggering statistics regarding the four major social media networks.

Facebook:

  • Over 50 million businesses use Facebook Business Pages.
  • 2 million business use to Facebook for advertising.
  • 100 million hours of video content are watched on Facebook daily.
  • Businesses are turning to social media sites to find customers. In 2013, 53% of businesses have found customers via Facebook.
  • Facebook has generated leads for 73% of B2C marketers and 35.1% of B2B marketers.
  • 80% of U.S. social network users indicated Facebook was their preferred network for connecting with brands.

Instagram:

  • 33% of Internet users use Instagram
  • The average user spends 25 minutes per day on Instagram.
  • More than 60% of users log in daily to Instagram
  • 53% of Instagram users follow their favorite brands.
  • 51% of Instagram users access the platform daily, and 35% say they look at the platform several times per day.
  • Instagram works so well because people remember 80% of what they see, 20% of what they read, and only 10% of what they here.

Twitter:

  • Twitter sends 1 billion unique visits monthly to sites with embedded tweets. Link clicks account for 92% of all user interaction with tweets, so it makes sense to use Twitter to drive traffic to a site.
  • 67% of Twitter users are more likely to buy from a brand they follow.
  • Almost 50% of monthly Twitter users follow brands or companies, compared to only 16% of social network users overall which means Twitter users are 3x more likely to follow brands than Facebook users.
  • B2B and B2C businesses who have Twitter accounts generate 2x as many leads as businesses without accounts.
  • 77% of Twitter users feel more positive about a brand after receiving a response.
  • 82% of customers who have a good customer experience on Twitter are likely to recommend the brand based on their interaction.

Pinterest:

  • 93% of Pinterest users use the platform to plan or make purchases.
  • Pinterest drives 25% of all retail website referral traffic.
  • Pinterest retains and engages users 2-3 times better than Twitter.
  • Pinterest users are 10% more likely to buy than visitors from other social sites.
  • 89% of daily Pinterest users have bought something they found on Pinterest.
  • 33% of all PInterest users follow brands or businesses.

So can you see now just how important social media is to your business?

Now in order to be successful on these social networks you must be active by providing relative content and engaging with your audience.

Most businesses don’t have the time or resources to do it effectively.

So why not leave it to the pros?

And that’s where my company can help your company or brand…

At Reach Fanatics, our mission is quite simple: help businesses grow through effective social media marketing.

We live and breathe digital marketing, and in an industry that is constantly shifting and changing shape, it’s our business to keep up with it.  At Reach Fanatics, we operate by learning, educating, innovating, creating, and above all, delivering results.  If we can do it for our own business, we can do it for yours too.

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